IMARC Group, a leading market research company, has recently released a report titled “Beauty Drinks Market Report by Type (Natural Drinks, Artificial Drinks), Ingredients (Collagen Proteins, Vitamins and Minerals, Fruit Extracts, and Others), Function (Anti-Ageing, Detoxication, Radiance, Vitality, and Others), Distribution Channel (Grocery Retailers, Beauty Specialty Stores, Drug Stores and Pharmacies, and Others), and Region 2024-2032”. The study provides a detailed analysis of the industry, including the global beauty drinks market trends, share, size, and industry trends forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market.

The global beauty drinks market size reached US$ 1.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 4.3 Billion by 2032, exhibiting a growth rate (CAGR) of 9.8% during 2024-2032.

Global Beauty Drinks Market Trends:

The global beauty drinks market is experiencing growth driven by several key factors, such as the increased consumer awareness of the benefits of beauty drinks, such as improved skin health and anti-aging properties, fuels demand. Growing preference for convenience and multifunctional products further propels market expansion as beauty drinks offer an easy way to incorporate wellness into daily routines. Advances in formulations, including the addition of vitamins, minerals, and antioxidants, enhance the appeal of beauty drinks. Rising disposable incomes enable consumers to invest in premium beauty beverages.

Additionally, the influence of social media and celebrity endorsements heightens interest in these products.

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Factors Affecting the Growth of the Beauty Drinks Industry:

Increased Consumer Awareness

Increased consumer awareness about the benefits of beauty drinks is a major driver in the global market. Modern consumers are more informed about the link between nutrition and skin health, leading to heightened interest in products that promise beauty benefits. Beauty drinks, often fortified with vitamins, minerals, and antioxidants, are perceived as effective solutions for maintaining youthful skin, reducing wrinkles, and improving overall complexion. This awareness is fueled by a growing body of research and media coverage highlighting the impact of diet on skin health. Consumers are increasingly seeking products that offer more than just taste, demanding functional benefits that align with their wellness goals. This shift in consumer behavior is supported by educational campaigns and endorsements from health and beauty influencers, further driving demand.  

Growing Preference for Convenience

The growing preference for convenience is significantly impacting the global beauty drinks market. In today’s fast-paced lifestyle, consumers prioritize products that simplify their routines and offer multifunctional benefits. Beauty drinks align perfectly with this trend as they combine skincare and health benefits in a ready-to-consume format. Unlike traditional beauty treatments or supplements that may require time-consuming preparations or multiple steps, beauty drinks provide an easy and quick solution for integrating beauty-enhancing nutrients into daily life. This convenience factor appeals particularly to busy professionals, frequent travelers, and those seeking effortless beauty solutions.

Additionally, the ready-to-drink format eliminates the need for additional supplementation, making it a practical choice for on-the-go consumption.  

Advances in Formulations

Advances in formulations are driving significant growth in the global beauty drinks market. Modern beauty drinks are no longer just flavored beverages; they are scientifically crafted products enriched with active ingredients designed to enhance skin health and overall appearance. Innovations in formulation include the integration of potent antioxidants, such as collagen, hyaluronic acid, and vitamins like C and E, which are known for their skin-rejuvenating properties. These advancements are the result of ongoing research into the effects of various nutrients on skin health and aging. Enhanced formulations also address specific consumer needs, such as hydration, elasticity, and anti-aging, providing targeted benefits that appeal to a wide range of consumers.

Beauty Drinks Market Report Segmentation:

By Type:

·         Natural Drinks

·         Artificial Drinks

By the type, the market is segmented into natural drinks and artificial drinks.

By Ingredients:

·         Collagen Proteins

·         Vitamins and Minerals

·         Fruit Extracts

·         Others

Based on the ingredients, the market is divided into collagen proteins, vitamins and minerals, fruit extracts,  and others.

By Function:

·         Anti-Ageing

·         Detoxication

·         Radiance

·         Vitality

·         Others

On the basis of the function, the market is classified into anti-ageing, detoxication, radiance, vitality, and others.

By Distribution Channel:

·         Grocery Retailers

·         Beauty Specialty Stores

·         Drug Stores and Pharmacies

·         Others

By the distribution channel, the market is categorized into grocery retailers, beauty specialty stores, drug stores and pharmacies, and others.

Regional Insights:

·         North America

·         Asia Pacific

·         Europe

·         Latin America

·         Middle East and Africa

Based on the region, the market is subdivided into North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.

Competitive Landscape with Key Players:

The competitive landscape of the beauty drinks market size has been studied in the report with the detailed profiles of the key players operating in the market.

Some of These Key Players Include:

·         Asterism Healthcare Plus Inc.

·         DECIEM The Abnormal Beauty Company

·         Hangzhou Nutrition Biotechnology Co. Ltd.

·         Kino Biotech

·         Lacka Foods Limited

·         Sappe Public Company Limited

·         Shiseido Company Limited

·         Skinade. com (Bottled Science Ltd.)

·         The Coca-Cola Company

·         Vital Proteins LLC

·         (Nestlé Health Science)

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Key Highlights of the Report:

·         Market Performance (2018-2023)

·         Market Outlook (2024-2032)

·         Market Trends

·         Market Drivers and Success Factors

·         Impact of COVID-19

·         Value Chain Analysis

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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